Monday, August 07, 2006

Curious

Jen Wade sends along this Kelly Clarkson ad as a follow-up to the whole "they told her to lose weight" "no they didn't" debate. As La Wade points out, she looks awfully skinny in that ad. Wade asks, "could they have done some digital slimming?"

I'm sure they could, and I bet they did. I remember at my previous job, we did a Britney Spears ad, and let me tell you, that girl was airbrushed to within an inch of her life. They made her arms and stomach, in particular, much smaller than they were in real life. And remember Kate Winslet and Harper's Bazaar? She was angry to find that her cover photo had been airbrushed to make her appear thinner, and spoke out against it. (If I recall, that's the same magazine that refused to photograph Renee Zellweger because she was "too fat" in the Bridget Jones era.) So, yeah. That's disappointing.

6 Comments:

Anonymous Anonymous said...

I thought about not posting this comment because it will depress many. But it's true and it fits in here. I have a friend who, in 1995, had to Photoshop Cindy Crawford pix for a national magazine. I remember asking him "uh, Photoshop WHAT on Cindy Crawford, exactly?!?!" and him telling me "oh there's a lot. believe me. even on her."

11:06 AM  
Blogger mo pie said...

Oh yeah, absolutely. If I'm going to "spend" my calories on something, it isn't gonna be water with calories. I mean, come on!

11:56 AM  
Blogger Rosemary Riveter said...

But water's so boooooring! Why should I have to drink flavourless water when I can have sweet yummy tasty vitamin-enriched water??

*wink*

The only thing more ridiculous than vitamin water (in the beverage market) is the other brand, named "fitness water". Just so people think it magically makes you fitter.

1:10 PM  
Anonymous Anonymous said...

I thought it was a common knowledge. For example, in fitness magazines they often stage photos where a bodybuilder is flexing with 350 pounds barbell. In reality, it is a balsa wood barbell weighting maybe 5 pounds.

2:33 PM  
Anonymous Anonymous said...

"I think it's especially interesting that this is an issue with Vitamin Water, for which I have a special hatred because its entire marketing premise is based on it being healthy, but it's really just sugar water."

Jen - nail. Hammer. Bang.

Can we, like, out them on that issue or something?

5:52 PM  
Blogger mo pie said...

Hee. "You know, regular water has many uses. For instance, you could use it to help you TAKE A VITAMIN."

10:54 AM  

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